ZOXO reviews signals that are available from a public website. The checks focus on whether important information can be reached, understood, and used as reliable source material.
Access and discovery
The review covers HTTP availability, redirect behavior, canonical URLs, robots rules, internal links, sitemaps, feeds, and other discovery files. It also identifies situations where authentication, bot protection, or client-only rendering may hide important content.
Page meaning
Titles, headings, visible copy, authorship, dates, internal context, and structured data help define what a page is about. ZOXO looks for agreement between these signals and highlights important facts that remain implicit or inconsistent.
Answer readiness
Useful source pages provide direct definitions, specific facts, limitations, methods, comparisons, and supporting evidence. The review identifies vague or unsupported claims that may be difficult to reuse responsibly in a generated answer.
Public checks have boundaries
A public review cannot see private analytics, internal conversion data, or every retrieval decision made by an AI platform. Those sources should be combined with ZOXO findings when deciding what to change.